72 Sold Reviews: Is It Worth it for Sellers? Pros and Cons, and Alernatives

Looking to sell your home quickly and hassle-free? Consider 72 Sold, a service gaining traction for its promise to sell your home within 72 hours. In this article, we’ll dive into how 72 Sold operates, its pros and cons, Alternatives, and whether it’s the right fit for your needs.

What is 72 Sold?

72 Sold is a real estate company that promises a novel approach to selling homes. Unlike traditional real estate agencies, 72 Sold leverages a unique selling program that aims to sell your home in 72 hours. This rapid process contrasts sharply with typical real estate transactions that can drag on for weeks or months.

Founded to simplify the home selling process, 72 Sold has rapidly grown in popularity due to its promise to sell homes quickly. The innovative approach adopted by 72 Sold has disrupted the traditional real estate market, making it a noteworthy competitor to larger real estate brokerages like Keller Williams and Opendoor.

How 72 Sold Works in Real Estate

72 Sold Reviews

The 72 Sold program operates straightforwardly: list your home, attract potential buyers quickly, and close the sale within days. Sellers who opt for 72 Sold are asked to complete an online form detailing their home and the conditions under which they wish to sell.

72 Sold’s business model focuses on creating a sense of urgency among potential buyers. By setting a 72-hour window for offers, the company fosters a competitive environment, often leading to bidding wars that can increase the final sale price.

72 Sold Reviews and Testimonials

Online reviews and testimonials play a crucial role in understanding the effectiveness of the 72 Sold model. Most customer reviews highlight the speed and simplicity of the selling process as major benefits. For instance, many sellers appreciate that 72 Sold can make the stressful process of home selling much smoother and faster.

A thorough analysis of 72 Sold reviews reveals that while many sellers report satisfaction with the quick sale and competitive bidding, there are instances where customers feel rushed into decisions. This indicates the importance of fully understanding the 72 Sold process before committing.

Pros and Cons


Speed of Sale: 72 Sold excels in expediting the home selling process, often closing deals within 72 hours from listing.

Competitive Bidding: The model encourages potential buyers to act quickly and competitively, potentially driving up the final sale price.

Reduced Hassle: By limiting the selling process to a few days, sellers avoid the prolonged inconvenience of regular showings and open houses.

Marketing Efficiency: 72 Sold uses aggressive marketing tactics highlighting urgency and limited availability, attracting more buyers quickly.

Simplicity: The process is straightforward, with the company handling most of the complexities of real estate transactions, making it easier for sellers who are not familiar with the intricacies of selling a home.


Pressure to Decide Quickly: Sellers must make quick decisions, which can be stressful and may not always result in the best outcome.

Limited Agent Interaction: The quick turnaround time means less personalized attention from agents, which can be a drawback for those who prefer more hands-on guidance.

Standard Commission Rates: Despite the speedy service, commission rates are comparable to traditional real estate agents, which might not translate to cost savings.

Potential for Lower Offers: In some cases, the urgency to sell could lead to accepting offers that are below market value.

Not Suitable for All Homes: Homes that require significant repairs or are in less desirable locations may not benefit as much from this accelerated selling model.

Comparison and Alternatives

When compared to platforms like Opendoor or traditional real estate agents, 72 Sold offers a unique value proposition through its 72-hour selling point. However, it’s crucial for sellers to consider whether the rapid selling process aligns with their specific needs and circumstances.

If 72 Sold doesn’t completely meet your needs, there are several other services you might consider:

Opendoor: Offers a similar quick-sale service but purchases the home directly, providing an instant offer without the need for traditional listings or showings.

Zillow Offers: Similar to Opendoor, Zillow Offers buys homes directly from sellers for a quick, hassle-free sale, though it’s limited to certain geographic areas.

RedfinNow: Provides a direct buying service that makes quick cash offers, allowing sellers to bypass the traditional market altogether.

Offerpad: Another instant home-buying service, offering quick closings and flexibility on the move-out date, tailored for seller convenience.

Traditional Real Estate Agents: For those seeking a more traditional route, local agents can provide personalized service and expertise in navigating the market, potentially fetching a higher price for the property.

Safety and Legality of 72 Sold

72 Sold Reviews

72 Sold is a legitimate real estate service adhering to standard industry regulations to ensure both safety and legality in its transactions. The company operates like a traditional real estate brokerage but with a model focused on speed and efficiency. Sellers are encouraged to thoroughly review any agreement to understand the terms and conditions fully before proceeding.

Is 72 Sold Right for You?

Before delving into 72 Sold, it’s essential to determine if this platform fits your needs. It could be beneficial if you’re selling a home that’s ready for listing with minimal to no renovation required, particularly in markets with high demand and quick turnovers. If you have a flexible 60-day timeline, 72 Sold might work well for you.

However, if you need a faster deal, consider alternatives like Opendoor or We Buy Ugly Homes, which offer cash transactions and close deals within one to three weeks, albeit potentially at a lower trade-off.

Conversely, if you prioritize securing a better sale price while minimizing commission rates and enjoying agent guidance, 72 Sold offers a compelling option. Unlike traditional realtors charging 2.5 to 3% commission, 72 Sold operates at just a 1.5% fee, providing savings without sacrificing service quality.


72 Sold reviews indicate that this real estate platform can be an excellent option for sellers looking to move quickly and efficiently. However, it’s essential to read reviews and consider all options carefully to make an informed decision that aligns with your real estate needs and goals. Whether 72 Sold is right for you will depend on your specific circumstances and the urgency with which you need to sell your home.


How does 72 Sold ensure a home is sold within 72 hours?

72 Sold markets the property aggressively to attract a large pool of buyers quickly, setting a deadline that stimulates urgent bidding.

Are there any upfront fees for using 72 Sold?

There are no upfront fees; 72 Sold operates on a commission-based model similar to traditional real estate agents.

Can I sell any type of property with 72 Sold?

While 72 Sold is versatile, properties that are in good condition and located in competitive markets tend to perform best.

What if my home doesn’t sell within 72 hours?

If a home doesn’t sell in the initial 72-hour period, 72 Sold may extend the marketing period or adjust strategies to attract more buyers.

How does 72 Sold compare to traditional real estate services?

The primary difference is speed. 72 Sold focuses on quick sales, whereas traditional services may provide a more measured approach, potentially garnering higher offers.


James Blogger

Hello! I'm James Blogger, a passionate writer with six years of professional experience. I specialize in creating engaging content that resonates with audiences. Through my blog, I share insights, tips, and in-depth analysis on a variety of topics. Join me on this journey to explore new ideas and expand our horizons together!

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